Let's be honest: Pasty isn't a good look. Good thing you can safely restore a head-to-toe glow when the sun goes into hiding.
Reveal Brighter, Softer Skin
Low humidity outside plus heat inside can leave skin dry and rough. Use a grain-based exfoliating body scrub in the shower to refine rough areas, says Laura Ann Conroy, a Bliss Spa massage therapist. Opt for a sugar-based formula like Bliss Blood Orange + White Pepper Sugar Scrub ($36, blissworld.com), which melts faster than salt and makes skin soft.
Get a Believable Bronze
Ditch dark self-tanning products and gel formulas for a gradual self-tanner lotion—like St. Tropez Gradual Tan Plus Firming 4 in 1 Body Lotion ($40, sephora.com)—which can make your complexion one to two shades darker after each use, says Sophie Evans, a St. Tropez self-tanning expert. Apply it before bed every three or four days.
Hyper-Hydrate
For your glow to last, your skin needs to retain the hydration that freezing temps can strip away. Be liberal with a coconut oil–based moisturizer, which helps bind in H2O to leave your skin soft. "Apply it after your first shower post-self-tanning, and then at least once a day," says Conroy. Try Alba Botanica Natural Hawaiian Body Cream Nourishing Coconut Milk ($14, albabotanica.com).
Go for Glimmer
Cream-based makeup—especially formulas containing vitamin E and green-tea extract—will calm and hydrate red, inflamed patches (or a Rudolph nose) caused by icy-cold winds, says Kate McCarthy, international makeup artist and brand manager for Glo Minerals. Try Laura Mercier Creme Cheek Colour in Rosebud ($24, lauramercier.com)for soothing, vitamin-rich cheek protection and a pretty flush.
Party Prep
On holiday party nights, opt for a temporary bronzer cream that's just a shade or two darker than your skin tone, and rub it over all of your exposed parts. It offers a hit of hydration and will revive your faux tan. "Most wash off with soap and water, so it's perfect for achieving a quick glow without the weeklong commitment of a self-tanner," says Evans. We like Per-fekt Body Perfection Gel ($48, perfektbeauty.com), which contains hyaluronic microspheres to make skin supple.
A tinted CC cream will give your face an instantly warm, flattering glow. Try Origins Smarty Plants CC SPF 20 Skin Complexion Corrector ($35, origins.com) for its light, color-correcting finish that combats aging with plant extracts.
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